Dive deep into strategic insights with our comprehensive learning library of expert articles and case studies. Each piece delivers practical wisdom from real-world business challenges, helping you escape the busyness trap, optimize team dynamics, and uncover hidden growth opportunities. Expand your knowledge with in-depth analysis and proven frameworks that will sharpen your strategic thinking and elevate your leadership approach.

Learning Library

Estelle Massonnet Estelle Massonnet

Strategy Mapping: The Fastest Way to Turn a Sluggish Business into a 12-Month Win Machine

If your business feels stuck despite everyone being busy, it’s not a lack of ideas—it’s a lack of clarity. Strategy mapping creates a simple visual plan showing where you’re headed, what must change, and how daily work connects to your goals. Turn the map into a 12-month action plan, review it regularly, and gain momentum, focus, and results.

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Estelle Massonnet Estelle Massonnet

Why Strategies Stall — And How Strategic Mapping Builds Momentum That Lasts

Most strategies stall not for lack of vision, but in the gap between idea and execution. At The Art of Strategy, we call this the readiness gap. Our Strategic Mapping process and Strategy Flywheel™ turn ambition into action: aligning people, priorities, and processes to create real, lasting momentum. Momentum isn’t about motivation, it’s about design.

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Estelle Massonnet Estelle Massonnet

Strategic Thinking Beyond the Annual Plan

Make strategy a weekly, monthly, and quarterly habit, not just an annual plan. Markets move fast, and teams that win keep strategy alive with a simple cadence: weekly decision hours and coaching, monthly metric tune-ups and rotating agreements, and quarterly outcomes with pre-mortems. This rhythm improves how people think and decide, aligns teams, and drives real-world results—without extra meetings or reports.

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